JELLY ACADEMY TRAINING
Additional Offerings
EMAIL MARKETING
Setting Up Your Email Newsletter and First Automation
This course is designed to give participants a foundational understanding of how email marketing can drive growth and recruitment for the services they offer. Participants will get set up with a free Mailchimp account and build their first email newsletter step by step. This includes creating CASL compliant email lists, writing captivating email copy, and utilizing media like graphics, images and videos. Students will also learn the value of email marketing automations, and by the end of the training will have built their first automation campaign and know which metrics to track for performance improvements.
WEB DEVELOPMENT
Build Your First Website with Squarespace
This course is designed to give participants the skills to build, launch and manage a professional website for their business or organization they work for using Squarespace. Participants will be introduced to Squarespace's user-friendly interface, select a template suitable for their business, and customize their layout with essential pages such as Home, About, Contact, and Services. Learners will add text, images, and videos while ensuring mobile and desktop compatibility. They will then prepare their website for launch by connecting a custom domain, applying basic SEO, and connecting Google Analytics. The course concludes with an open workshop session where the instructor helps participants take the final steps to bring their website to life.
ARTIFICIAL INTELLIGENCE
AI-Enabled Digital Marketing
This course equips marketing professionals with the strategic knowledge and practical skills needed to integrate artificial intelligence across modern digital marketing. Students learn how to apply AI to research and insights, content creation, email marketing, generative search, analytics, and multi-channel campaign management, while understanding where human judgment, creativity, and brand expertise remain essential.
ARTIFICIAL INTELLIGENCE
Introduction to Organizational Adoption of AI Tools
This 3-hour training module is designed to provide teams with a foundational understanding of how they can leverage AI tools in their day to day work to make operations more efficient, doing so ethically and responsibly. Participants will develop an awareness of how Large Language Models (LLMs) operate. By the end of the training, teams will have a roadmap to begin using AI tools in their workflows, if they choose to do so.
ARTIFICIAL INTELLIGENCE
AI-Powered Strategy & Operations
This course equips business professionals and leaders with the strategic knowledge and practical skills needed to integrate artificial intelligence across core business functions, including marketing, customer insights, customer experience, operations, and team leadership. Participants learn how to apply AI to accelerate analysis, improve decision making, streamline workflows, enhance customer experiences, and uncover new opportunities, while understanding where human judgment and expertise remain essential.
ARTIFICIAL INTELLIGENCE
AI for Digital Marketing Managers
This program equips marketing managers and leaders with the strategic knowledge and practical skills needed to integrate AI across modern marketing operations. Participants learn how to apply AI to omnichannel campaign management, content and social workflows, budgeting and measurement, vendor management, and executive marketing strategy, while understanding where human judgment and creativity remain essential.