FULL TRAINING OFFERINGS
Course Listings
EMAIL MARKETING
Setting Up Your Email Newsletter and First Automation
In this lesson, students will learn why email marketing is an essential part of driving recruitment for the services you offer, and how it fits into the marketing suite. The second part of the lesson will focus on getting all participants set up with a free Mailchimp account so that their accounts can be used in the subsequent lessons.
WEB DEVELOPMENT
Build Your First Website with Squarespace
This lesson provides an overview of the importance of having a website for businesses. Participants will be introduced to Squarespace, its user-friendly interface, and its features. By the end of this session, learners will have set up a Squarespace account and selected a basic template suitable for their businesses.
ARTIFICIAL INTELLIGENCE
Introduction to Organizational Adoption of AI Tools
This 3-hour training module is designed to provide teams with a foundational understanding of how they can leverage AI tools in their day to day work to make operations more efficient, doing so ethically and responsibly. Participants will develop an awareness of how Large Language Models (LLMs) operate. By the end of the training, teams will have a roadmap to begin using AI tools in their workflows, if they choose to do so.
Digital Marketing Bootcamp
Our expert-led Digital Marketing Bootcamp covers social media, SEO, public relations, email marketing, Google Ads, growth strategy and AI applications in digital marketing. Participants will gain essential knowledge, resources, and skills to excel in the competitive digital landscape. Through our real-life scenario assignments, participants gain practical experience to support their transition into digital marketing roles. Ideal for launching a business, enhancing marketing efforts, improving marketing productivity, or boosting your resumé, this course prepares participants for real-world applications.
Digital Literacy Course
This course covers the foundations of digital literacy including: an introduction to digital tools, lessons on Microsoft Office Word, Excel, and PowerPoint, Google Docs, Sheets, and Slides, Zoom video conferencing, email management, and ChatGPT for productivity support. Participants will also explore AI features built into many of these tools—such as Word’s Editor suggestions, Excel’s formula auto-fill, Gmail’s smart reply, and Zoom’s live transcription. The training is only available for large groups and organizations to be booked for private sessions.