Kai Bowes Receives Digital Marketing Career Accelerator Scholarship
Program Taken: Digital Marketing Bootcamp
Program Type: Bootcamp
Scholarship Earned: Digital Marketing Career Accelerator Scholarship
Key Skills Learned: Social Media Campaigns, Search Engine Optimization (SEO), Promotion & Brand Management, Digital Marketing Strategies
From analytics to creative writing to strategic analysis, the world of digital marketing encompasses a wide range of concepts. Despite recently graduating from a prominent and highly accredited business school, I found the digital marketing skills I learned through Jelly Academy to be tremendously practical and important for both individuals starting their marketing careers and new entrepreneurs alike.
As I’ve begun my career, I’ve noticed that employers place a high value on practical skills and hands-on experience, things I didn’t receive in university. Skills like running Google and Meta ads, executing email marketing campaigns, managing influencer partnerships, SEO, and social media marketing are all highly relevant. While I gained exposure to some of these through a co-op practicum, Jelly Academy’s Digital Marketing Bootcamp served as an excellent refresher. I truly believe it’s a must-take course for anyone looking to build practical skills and level up their career.
I was really looking forward to the Google Analytics 4 module, and it did not disappoint. GA4 was new to me, and it's such a crucial component of digital marketing today. I’m grateful that Jelly Academy included it in the program, and I feel inspired to keep building my GA4 skills moving forward.
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